clean products that work

The ultimate solution for a less toxic life, formulated and tested by holistic doctors that care about your health.

Featured Products

Tallow Balm 4oz
Tallow Balm 4oz
$60.00
Tallow Balm 2oz
Tallow Balm 2oz
$40.00
Tallow Lip Balm
sold out
Tallow Lip Balm
$10.00
Tallow Deodorant
sold out
Tallow Deodorant
$25.00

About our company

TRU Living Products is dedicated to offering natural, non-toxic personal care products that promote a healthier lifestyle. Designed by people who care about your health, our products help you make healthier choices in a world full of misleading ingredients. We say no to harmful chemicals, toxins, and artificial enhancers, using only the highest quality, lab-tested ingredients to ensure your safety and well-being. Our goal is to provide trusted, effective alternatives that empower you to take control of your health, one small change at a time.

  • Emma R. - eczema sufferer

    I've struggled with eczema for years, trying countless products that never seemed to offer lasting relief. TRU's Whipped Tallow Balm has been a game changer for me. The balm soothes my irritated skin and provides long-lasting hydration without any flare-ups. The natural ingredients are a huge bonus—knowing there are no harsh chemicals in the product gives me peace of mind. My skin has never felt this comfortable and calm. Highly recommend for anyone with eczema!

  • Sarah m. - dry skin

    As someone with perpetually dry skin, I've tried every moisturizer under the sun. TRU's Whipped Tallow Balm is by far the best I've found. It absorbs beautifully, leaving my skin soft and supple without any greasy residue. The richness of the tallow deeply nourishes my skin, providing relief that lasts throughout the day. It's become a staple in my skincare routine. My skin has never felt this hydrated!

  • Alex j. - first time tallow user

    I was skeptical about trying tallow for the first time, but TRU has completely won me over. The Whipped Tallow Balm is incredibly smooth and luxurious, and it absorbs surprisingly well into the skin. I was amazed at how effective it was at moisturizing and making my skin feel healthy. It has a subtle, pleasant scent and leaves my skin feeling pampered. I’m now a firm believer in the benefits of tallow!

  • Jordan l. - conscious consumer

    I’m very particular about the ingredients in my skincare products, so I was thrilled to find TRU's Whipped Tallow Balm. The transparency about the natural, clean ingredients is impressive, and I love knowing that I'm using a product with no toxic chemicals or artificial additives. The balm is gentle yet effective, and my skin feels nourished and protected. It’s refreshing to find a brand that truly prioritizes ingredient integrity.

our founders

Dr. Allie and Dr. Blake, founders of TRU Living Products, were no strangers to the struggles of finding trustworthy, natural products that aligned with their health-conscious values. Not only did they find it difficult to find personal care items that they felt comfortable using themselves, but they were also frustrated by the lack of clean, safe options they could recommend to their patients. As doctors dedicated to holistic healing, they knew that the body’s health could be compromised by exposure to harmful chemicals, heavy metals, additives, parabens, and endocrine disruptors commonly found in traditional personal care products.

  • WHY TALLOW?

    DEEP MOISTURIZATION

    Tallow is rich in essential fatty acids that deeply hydrate and nourish the skin. It helps restore the skin’s natural moisture balance, leaving it soft and supple.

  • WHY TALLOW?

    SKIN BARRIER SUPPORT

    The unique fatty acid composition of tallow helps strengthen the skin’s protective barrier, guarding against environmental stressors and preventing moisture loss.

  • WHY TALLOW?

    ANTI-INFLAMMATORY

    Tallow contains natural anti-inflammatory compounds that can soothe irritation and reduce redness, making it a soothing choice for sensitive skin.

  • WHY TALLOW?

    RICH IN VITAMINS

    It’s packed with fat-soluble vitamins A, D, E, and K. These vitamins are essential for skin health, supporting collagen production, and protecting against premature aging.

  • WHY TALLOW?

    NON-COMEDOGENIC

    Unlike some synthetic skincare ingredients that can clog pores and lead to breakouts, tallow has a low comedogenic rating, making it suitable for all skin types.

  • WHY TALLOW?

    WOUND & BURN HEALING

    It's rich content of essential fatty acids and vitamins promotes skin regeneration while creating a protective barrier that locks in moisture and soothes irritation.

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our values

  •  We are committed to transparency in everything we do, ensuring that our customers always know exactly what’s in our products and where they come from. We hold ourselves to the highest standards of honesty and ethical practices.

  • Our mission is to promote overall well-being by providing natural, non-toxic products that support a healthier, balanced lifestyle. We believe in healing from the inside out and empower our customers to make better choices for their health.

  •  We insist on using the finest, most effective ingredients, backed by rigorous testing and screening protocols. Every product we create is held to strict quality standards, ensuring that you receive the best results without compromise.

  • We are passionate about educating our customers on the ingredients in traditional products and their impact on the body. By sharing knowledge, we help you make informed choices and create a healthier future for yourself and your family.

  • We value the trust our customers place in us, and we work tirelessly to earn and maintain that trust with every product we create. Our dedication to safety, quality, and transparency means that you can rely on us to provide products you can trust.

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